The content and look of the export can be customized by using a custom Word template. As highlighted on the previous screenshot the export dialog allows you to choose a customized Word template document during export.

The customized templates are managed and stored in a special folder inside the Document Management. This folder can be easily accessed by clicking on the "Manage custom templates" link on the export dialog. You can upload your customized templates to this directory, and use all the benefits of the Document Management. For example you can control who can use the template by setting up the permissions on the files, or access historical versions of templates etc.

As starting point for customizations you should create a copy of the default export template. This file is shipped with Codebeamer and can be downloaded on this export dialog by clicking on the "Download default Word template" link on the bottom right (follow arrows).